The Music Elitist


It’s official…the apocalypse is nigh

Simon Fuller (creator of American Idol) has decided to turn the (for some reason) hugely popular Now That’s What I Call Music CD series into a televsion show that will no doubt showcase some of the worst music ever released.

Fuller, the mastermind behind “American Idol” and “So You Think You Can Dance,” has the exclusive global rights to negotiate a TV deal based on the property. “This show will be nothing like ‘American Idol’ and definitely won’t be a spin-off,” he says. “It will be a new take on music programming.”

At the center of the show will be the hits themselves, by such acts as Britney Spears, U2 and Jay-Z. “The TV show is designed to take the brand ‘Now’ and bring it to a broader level,” says Bob Mercer, CEO of Now That’s What I Call Music, a partnership involving Sony Music Entertainment, Universal Music Group and EMI Music. (Warner Music Group has a competing product called “Only Hits.”)

“A lot of people are buying ‘Now’ as their guide to what is happening in the music world over the last few months,” Mercer says. “The intent is to take that brand and that trust in that brand and establish it as a TV show with the same elements.”

The saddest part of this little snippet is in the last paragraph: “A lot of people are buying ‘Now’ as their guide to what is happening in the music world over the last few months”. It would certainly explain why bad music keeps becoming more and more popular. People just keep buying these CDs assuming that this is what everyone is listening to so it must be good. Well, look what you’ve done people. Now this show will be taking up a timeslot that could have been used for something more productive. You know, like another Hills spin-off or another variation of A Shot at Love, Rock of Love or Flavor of Love. Ugh.

UPDATE: Speaking of the apocalypse, Tom DeLonge thinks you’ll be much more comfortable when the world ends in 2012 if you buy a pair of Macbeth shoes.

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